Case Study

Using AI to Solve a Stadium’s Biggest Entry Headache

challenge

Bag Check Bottlenecks

A major American stadium had been struggling with serious bag check bottlenecks following the introduction of stricter bag policies in 2013, jointly developed with Homeland Security. With thousands of fans attending each event, the bag validation process had become a significant pain point:

  • Each bag inspection took 2-3 minutes
  • Lines stretched endlessly at stadium entrances
  • Tensions flared between staff and frustrated fans
  • Stadium employees dreaded being assigned to bag check duty
  • The entry experience soured the excitement for fans looking forward to game day

Our client needed to find a new way to screen bags that was efficient, consistent, and preserved the positive experience fans expect.

Key Outcomes
100%
accuracy in bag compliance checking
150%
reduction in bag validation time

From 3 minutes to 30 seconds

solution

Mobile App with AI-Driven Interface

We didn’t just create a solution, we reimagined bag validation entirely. Our team developed a mobile app that could:

  • Pre-evaluate bags before stadium entry
  • Validate bag size and transparency instantly
  • Use AI to solve what seemed impossible

When Lidar remote sensing failed, we got creative. We built a way to calculate bag dimensions using only a 2D image by applying a revolutionary, never used before AI algorithm. By using AI object detection, analyzing pixel counts and processing data in real time, we could measure bag size within 1/16th of an inch accuracy.

results

More Efficient Experience for Customers and Staff

The results for this client were game-changing and included:

  • Reduced bag validation time by 150%, from 3 minutes to 30 seconds
  • 100% accuracy in bag compliance checking
  • Dramatically reduced staff-customer conflicts
  • Created a seamless entry experience
  • Developed proprietary technology with multiple industry applications

And this wasn’t just a stadium solution. We’d created a measurement technology with breakthrough applications:

  • Insurance assessments
  • Construction site measurements
  • Drone surveying
  • Inventory management

A simple bag check problem became an innovative technology with potential far beyond one stadium.

tech used

Microsoft Azure, Azure AI Vision
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